This analyzes local SEO from both traditional ranking factors and the emerging AI search angle, which matters since ChatGPT's local conversion rate is apparently 9x higher than Google organic. It detects business type (brick-and-mortar vs service area) and industry vertical to route checks appropriately, then evaluates GBP optimization, review signals, NAP consistency, schema markup, and location page quality. The data is current as of March 2026 with specific stats like the 18-day review velocity cliff and the finding that primary category is simultaneously the top positive and top negative ranking factor. Invoke it when someone asks about local rankings, Google Business Profile, citations, or multi-location SEO. Built for practitioners who need to know what actually moves the needle in local search right now.
npx skills add https://github.com/agricidaniel/claude-seo --skill seo-local