This is a systematic creative brainstorming framework that pulls from 20+ ideation methods like SCAMPER, TRIZ, and Bisociation, then scores concepts against a three-axis rubric calibrated to Cannes, D&AD, and HumanKind award standards. It runs a five-phase workflow from brief intake to presentation-ready output with recursive self-assessment baked in. Use it when you need structured creative direction rather than freeform riffing, especially if you're evaluating campaign concepts against industry benchmarks. The recursive evaluation piece is interesting because it forces the agent to critique and refine its own output before showing you anything, which cuts down on the usual first-draft mediocrity you get from asking an LLM to "be creative."
npx skills add https://github.com/nexu-io/open-design --skill creative-director