This walks you through building a full social media content strategy when you're stuck on what to post or how to balance topics. It checks for existing context first, then maps out 3 to 5 content pillars with specific angles and subtopics, builds topic clusters around cornerstone versus supporting content, and delivers platform-specific posting ratios. The differentiation analysis at the end is useful if you're trying to carve out a niche in a crowded space. It's designed to produce a reference document you can actually use when planning posts, not just abstract advice. Works best after you've run the context setup skill, but it'll start from scratch if needed.
npx skills add https://github.com/blacktwist/social-media-skills --skill content-strategy-sms