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onewave-ai avatar

Cold Email Sequence Generator

onewave-ai/claude-skills
446 installs244 stars
Summary

This generates complete cold email sequences with 5-14 emails depending on your campaign type, from fast-track one-weekers to long-play nurture sequences. Each email follows a specific framework (intro, value proof, different angle, social proof, resource share, direct ask, breakup), and you get A/B test subject lines, optimal send timing down to the day and hour, and personalization variables with examples for finding the data. The output includes an email flow table with expected open rates and fully written email bodies with customization instructions. Honestly most useful if you're actually doing outbound at scale and need structure rather than just firing off one-off cold emails. The breakup email strategy on day 14 is solid, and the personalization levels let you choose between hyper-personal research or volume template mode.

Install to Claude Code

npx -y skills add onewave-ai/claude-skills --skill cold-email-sequence-generator --agent claude-code

Installs into .claude/skills of the current project.

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Files
SKILL.mdView on GitHub

Cold Email Sequence Generator

Craft personalized, value-driven cold email sequences with optimal timing, A/B-tested subject lines, and integrated social proof. The goal of cold email is to start a conversation, not to close the sale in the inbox.

Contents

  • references/email-templates.md — Per-position email templates (Emails 1-7), bodies, variables, and social-proof frameworks.
  • references/output-format.md — Delivery structure, flow-and-timing table, sending best practices.
  • references/optimization.md — A/B testing, performance benchmarks, segmentation, pro tips, setup checklist.
  • references/quick-start-templates.md — Vertical-specific subject-line skeletons (SaaS, agency, partnership).

Workflow

  1. Confirm the target audience (ICP) and the core value proposition with the user.
  2. Select the sequence type: Classic Cold Outreach (7 emails / 2 weeks), Fast-Track (5 emails / 1 week), Long-Play Nurture (12-14 emails / 4-6 weeks), Event/Trigger-Based (3-5 emails), or Re-Engagement (5 emails).
  3. Select the personalization level: Hyper-Personal (unique research per prospect), Account-Based (company-specific), Segment-Based (industry/role), or Volume (template with merge tags).
  4. Identify the key pain points and the strongest social proof (case studies, stats, named customers) to support the campaign.
  5. Build the sequence using the per-position templates in references/email-templates.md. Vary the angle across emails: Introduction, Value Proof, Different Angle, Social Proof, Resource Share, Direct Ask, Breakup.
  6. Generate A/B subject-line variations and assign send timing per email, following references/output-format.md.
  7. Add personalization guidance, performance benchmarks, and optimization recommendations from references/optimization.md.
  8. Assemble the final deliverable in the structure defined in references/output-format.md.

Core Rules

  • Always personalize the first line with something specific about the prospect or their company.
  • Keep emails short; the best cold emails run under 100 words.
  • Use one ask per email; never bury multiple CTAs.
  • Honor replies immediately when a prospect says no or asks to stop.
  • Run an A/B test on some variable in every campaign.
  • Invest in follow-up: roughly 80% of responses come from emails 3-7.

Sequence Angle Map

EmailAngleLengthCTA
1Introduction (problem + quick win)50-100 wordsSoft ask
2Value proof (case study)75-125 wordsSpecific meeting time
3Different angle (alt pain point)50-75 wordsYes/no question
4Social proof (peer validation)60-90 wordsSimple reply
5Resource share (give first)40-60 wordsSoft (let me know)
6Direct ask (clear value prop)30-50 wordsDirect meeting request
7Breakup (last attempt + opt-out)25-40 words"Should I close your file?"
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Categories
Testing & QAAutomation & WorkflowsSales & Marketing
First SeenJun 3, 2026
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