This is a comprehensive content marketing framework that goes well beyond basic editorial calendaring. It walks you through building content pillars, scoring topics by search volume and business relevance, running content audits with actual remediation plans, and mapping everything to funnel stages. The audience research section is especially practical, pulling from sales calls, support tickets, and community forums to find what people actually ask about. If you're tired of guessing what to write next or inheriting a messy content library with no clear strategy, this gives you the structure to prioritize ruthlessly and tie content directly to business outcomes.
npx skills add https://github.com/borghei/claude-skills --skill content-strategy