If you're launching or optimizing a mobile app, this handles the full ASO workflow from keyword research to A/B testing plans. It generates platform-specific metadata that respects Apple's 30-character title limit and Google's 50-character cap, analyzes competitor strategies, and calculates an overall ASO health score broken down by metadata quality, ratings, keyword performance, and conversion metrics. The skill knows the nuances between stores, like how Apple has a dedicated 100-character keyword field while Google extracts keywords from your description. Honestly most useful during pre-launch when you're staring at empty metadata fields, but the review sentiment analysis and conversion optimization frameworks are solid for ongoing maintenance too.
npx skills add https://github.com/davila7/claude-code-templates --skill app-store-optimization