Helps you design and run A/B tests for App Store product pages using Apple's Product Page Optimization tool. Walks you through hypothesis formation, variant design, sample size calculations, and results interpretation for icons, screenshots, and preview videos. Includes prioritization frameworks (it'll tell you to test the first screenshot first, which is correct), test duration estimates based on your daily impressions, and a nice impact-by-effort matrix. The source is thorough on what's actually testable through PPO versus Custom Product Pages, which matters since Apple's tooling has real limitations. Good for anyone doing serious conversion rate optimization, though you'll need decent traffic to run meaningful tests.
npx skills add https://github.com/eronred/aso-skills --skill ab-test-store-listing