Newsletter Signup Generator

Invoked when you mention newsletter signups, email capture, or subscribe forms. It pushes you toward minimal fields (email only when possible, since extra fields tank conversion), helps you pick placement (header vs popup vs inline), and includes the accessibility basics like proper label associations and touch target sizing. Honestly useful for the placement comparison table alone, since it breaks down when footer bars annoy versus when popups actually convert. Includes the stat that email subscribers spend 138% more than non-subscribers, which is good ammunition when stakeholders question whether the form is worth the real estate. Covers GDPR compliance and double opt-in requirements too.

Install to Claude Code

npx -y skills add kostja94/marketing-skills --skill newsletter-signup-generator --agent claude-code