This is a structured market research workflow that guides you through topic discovery, scope clarification, and research execution using web search. It starts by asking what you want to research (electric vehicles, plant-based foods, whatever), then helps you narrow down goals and scope before diving into the actual research. The skill requires web search to work and outputs formatted research documents with citations. It's built on a customization system with team and user overrides, plus some config handling for languages and output locations. Pretty hands-on compared to just asking Claude to search the web, you get a full facilitated workflow with templates and persistent context.
npx skills add https://github.com/bmad-code-org/bmad-method --skill bmad-market-research