This is a fractional CMO in a prompt, built for B2B SaaS teams that need strategic marketing guidance without the executive hire. It walks you through the full stack: positioning statements, channel selection, lead scoring config, budget allocation across demand gen and ops, and reporting cadence. The frameworks are opinionated and specific, like a 50-point MQL threshold and a W-shaped attribution model weighted 30/20/30/20. Three Python tools handle the math: ROI calculator for blended CAC and pipeline attribution, brand health tracker across five dimensions, and a channel mix optimizer that finds efficiency frontiers. The workflows assume you know your ICP and current funnel metrics. If you're a founder doing marketing or a small team without a CMO, this gives you the structure and benchmarks to make allocation decisions instead of guessing.
npx skills add https://github.com/borghei/claude-skills --skill cmo-advisor