Paid Ads

This is a comprehensive performance marketing assistant that walks you through campaign setup across Google, Meta, LinkedIn, TikTok, and Twitter. It starts by gathering context about your goals, audience, and current state before recommending platforms and tactics. The frameworks are solid: it includes naming conventions, budget allocation strategies, PAS and BAB copywriting formulas, and platform-specific audience targeting approaches. The structure is thorough, maybe even exhaustive for quick questions, but if you're setting up a paid campaign from scratch or auditing existing ads, having battle-tested templates for ad copy hooks and audience layering beats starting from a blank canvas. Best for marketers who want systematic guidance rather than quick tactical answers.