Competitor Alternatives

This teaches Claude to write competitor comparison pages that actually rank and convert. It covers four formats: singular alternative pages (targeting "[Competitor] alternative"), plural roundups (comparing multiple options), direct head-to-head comparisons, and competitor-vs-competitor pages where you introduce yourself as option three. The skill emphasizes honest acknowledgment of competitor strengths, detailed use-case based comparisons over feature checklists, and creating index pages that tie everything together. Best for SaaS companies building out SEO-driven comparison content. The approach is refreshingly candid about being fair to competitors while still positioning yourself well, which is smarter than the usual marketing spin you see on these pages.