When you need structured intelligence on competitors, this skill scrapes their sites with Firecrawl and pulls SEO data from DataForSEO to build markdown profiles you can compare side by side. It saves raw scrape data, backlink summaries, keyword rankings, and review extracts to dated folders before synthesizing them into a standard template covering positioning, pricing, traffic estimates, and customer signals. The workflow is thorough: map the site, scrape key pages like pricing and features, pull domain authority and organic keyword counts, then write it up with sources cited. Useful when you're building battle cards, planning launches, or just need to know what a competitor actually says and how much search traffic they're pulling. Keeps opinions out and facts in.
npx skills add https://github.com/coreyhaines31/marketingskills --skill competitor-profiling