This runs a proper SEO audit that goes beyond surface-level checks. It pulls keyword research, analyzes on-page elements like title tags and header hierarchy, identifies content gaps by comparing what competitors rank for that you don't, and flags technical issues from page speed to structured data. The output is a prioritized action plan split into quick wins and strategic work, with tables showing keyword opportunities, on-page fixes by severity, and content recommendations. If you have SEO tools connected via MCP it pulls real ranking and volume data, otherwise it works with web search and gives you what it can infer. Use it when you need an actual audit document, not just vague suggestions.
npx skills add https://github.com/anthropics/knowledge-work-plugins --skill seo-audit