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guia-matthieu avatar

Persuasion Principles

guia-matthieu/clawfu-skills
431 installs145 stars
Summary

This is a structured framework for applying Robert Cialdini's research on compliance psychology to marketing work. You get systematic prompts for auditing landing pages, writing sales copy, and designing offers through the lens of reciprocity, commitment, social proof, liking, authority, scarcity, and unity. The skill includes specific implementation tables for each principle with concrete examples like "Join 12,347 marketers" versus vague claims. What makes this useful is the ethical guardrails built in, the "Claude does vs you decide" boundaries, and defense tactics against manipulation. Best for marketers who want to optimize conversion without feeling slimy about it.

Install to Claude Code

npx -y skills add guia-matthieu/clawfu-skills --skill persuasion-principles --agent claude-code

Installs into .claude/skills of the current project.

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Files
SKILL.md

Select a file.

Featured
CodeRabbit
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AI writes the code. CodeRabbit catches the slop.
Try For Free →
inference shell
inference shell
create and run specialised agents in minutes
build now →
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Plug Mailtrap into your AI workflow and let it handle the email.
Connect Mailtrap MCP →
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Agent, run crypto. Access onchain data & trade routes via 1inch.
Install now →
Capacitor - Shared memory for your team’s coding agents.
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Make coding agent sessions - Searchable, Shareable, Vendor-neutral & Scored.
Try For Free →
CodeScene MCP ServerCodeScene MCP Server
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Your agent targets a perfect 10 Code Health score. Deterministic. Every commit.
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Give your AI the whole web as clean markdownGive your AI the whole web as clean markdown
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Integrate web data into your AI product. One API to scrape website & brand data.
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belt cli automatically finds the best tools and skills for your agent. image, video, music, tts...
one prompt install →
Categories
DocumentationMarketing & SEOSales & Marketing
First SeenJun 3, 2026
View on GitHub

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