Guides you through building or auditing a homepage with a clear framework: treat it as a conversion and trust machine first, brand showcase second. Prioritizes clarity in the first 3-5 seconds, optimizes for branded keyword SEO (not broad keyword stuffing), and explicitly separates homepage strategy from single-purpose landing pages. The approach is opinionated in a useful way: it reminds you that 70-80% of homepage visitors are first-timers who need orientation, not aggressive selling. If you're stuck choosing what goes above the fold or whether to chase non-branded keywords, this gives you a decision framework grounded in conversion data rather than guesswork.
npx skills add https://github.com/kostja94/marketing-skills --skill homepage-generator