Copywriting Cta

Most end-of-article CTAs fail because they're generic. This skill fixes that by running a structured interview to extract three critical inputs: your objective (what you want readers to do), your audience relationship, and publication context. It then maps those to one of eleven tactical archetypes, each with specific copy, visual layout, and mechanism recommendations. You get the headline, body, button text, placement rules, and an A/B test plan. Built for independent writers, newsletter publishers, and content marketers who know that "Subscribe for more" converts at noise floor. The decision tree alone is worth studying if you write anything with a conversion goal at the bottom.

Install to Claude Code

npx -y skills add samber/cc-skills --skill copywriting-cta --agent claude-code