Most tone of voice guides are PDFs that sit in Slack and get ignored. This one builds a machine-readable TONE.md that downstream writing skills can actually parse and apply. It walks you through brand discovery with a structured questionnaire (skips questions if you already have a SOUL.md), maps voice attributes with explicit do's and don'ts, and outputs a modulation matrix so your voice adapts correctly across channels without losing consistency. Covers B2B SaaS through to NGOs and personal brands, with research fallback for edge cases like political orgs or regulated niches. The adapt mode is smart: it ports an existing guide to a new channel instead of making you rewrite from scratch. Use it when you're setting up a content operation that needs many people or bots writing in the same voice.
npx -y skills add samber/cc-skills --skill copywriting-tone-of-voice-creator --agent claude-codeInstalls into .claude/skills of the current project.
Select a file.
aradotso/marketing-skills