Pexo Agent

When the user wants to plan, build, or optimize SMS or MMS marketing — including welcome flows, abandoned cart texts, post-purchase, win-back, promotional sends, or transactional/auth SMS. Also use when the user mentions "SMS marketing," "text message campaigns," "SMS sequence," "SMS automation," "abandoned cart text," "post-purchase SMS," "Klaviyo SMS," "Postscript," "Attentive," "Twilio," "A2P 10DLC," "TCPA," "SMS compliance," "short code," "toll-free SMS," "MMS campaign," "should I do SMS," or "SMS vs email." For email sequences, see emails. For SMS copy framing, see copywriting. For opt-in popups that capture phone numbers, see popups.

When the user needs a comprehensive marketing plan for a client, a company they advise, or their own product. Also use when the user mentions "marketing plan," "growth plan," "GTM plan," "go-to-market plan," "AARRR plan," "90-day marketing plan," "12-month marketing roadmap," "fractional CMO plan," or "fCMO plan." Generates an exhaustive 13-section plan structured by AARRR (Acquisition, Activation, Retention, Referral, Revenue), customized to the client's current budget, team, and stage, mapped to future funding milestones, cross-referenced with the 139-idea marketing-ideas library and an embedded 17-section current-state audit rubric, with a full marketing operations stack showing which skills and MCP/API integrations execute each part. Outputs a Notion-paste-ready markdown document. For positioning and ICP context before planning, see product-marketing. For stage-specific deep work, see onboarding, signup, emails, referrals, pricing.

Idiomatic Golang error handling — creation, wrapping with %w, errors.Is/As, errors.Join, custom error types, sentinel errors, panic/recover, the single handling rule, structured logging with slog, HTTP request logging middleware, and samber/oops for production errors. Built to make logs usable at scale with log aggregation 3rd-party tools. Apply when creating, wrapping, inspecting, or logging errors in Go code. For samber/oops specifics → See `samber/cc-skills-golang@golang-samber-oops` skill; for slog handler ecosystem → See `samber/cc-skills-golang@golang-samber-slog` skill.

MUST be used for Vue.js tasks. Strongly recommends Composition API with `<script setup>` and TypeScript as the standard approach. Covers Vue 3, SSR, Volar, vue-tsc. Load for any Vue, .vue files, Vue Router, Pinia, or Vite with Vue work. ALWAYS use Composition API unless the project explicitly requires Options API.

Security best practices and vulnerability prevention for Golang. Covers injection (SQL, command, XSS), cryptography, filesystem safety, network security, cookies, secrets management, memory safety, and logging. Apply when writing, reviewing, or auditing Go code for security, or when working on any risky code involving crypto, I/O, secrets management, user input handling, or authentication. Includes configuration of security tools.

Golang concurrency patterns. Use when writing or reviewing concurrent Go code involving goroutines, channels, select, locks, sync primitives, errgroup, singleflight, worker pools, or fan-out/fan-in pipelines. Also triggers when you detect goroutine leaks, race conditions, channel ownership issues, or need to choose between channels and mutexes.