Roi Calculator

When the user wants to plan, design, or implement an A/B test or experiment. Also use when the user mentions "A/B test," "split test," "experiment," "test this change," "variant copy," "multivariate test," or "hypothesis." For tracking implementation, see data-and-funnel-analytics.

Audit web performance using Chrome DevTools MCP. Use when asked to audit, profile, debug, or optimize page load performance, Lighthouse scores, or site speed.

The craft of creating and maintaining cohesive brand identity systems. Branding translates brand strategy into tangible visual and verbal identity—logos, color systems, typography, imagery, and voice guidelines that work together to make a brand recognizable and memorable. This skill covers logo design, visual identity systems, brand guidelines, naming, verbal identity, and brand application across touchpoints. Great branding is invisible when done right—it feels inevitable, as if the brand couldn't have looked any other way. Use when "logo, branding, brand identity, brand guidelines, visual identity, color palette, typography, brand book, naming, rebrand, brand refresh, brand system, branding, identity, logo, visual-design, guidelines, naming, typography, color" mentioned.

Create marketing visualizations from data. Use when: creating charts for reports; visualizing campaign performance; generating dashboards; presenting data insights; exporting charts for presentations

Use this skill when designing free tools and calculators for lead generation and SEO

Use when needing Vision framework API details for hand/body pose, segmentation, text recognition, barcode detection, document scanning, or Visual Intelligence integration. Covers VNRequest types, coordinate conversion, DataScannerViewController, RecognizeDocumentsRequest, SemanticContentDescriptor, IntentValueQuery.