Product Led Sales

This walks you through building a sales motion on top of an existing self-serve product. It's centered on defining when usage signals should trigger sales outreach, like when users hit the natural ceiling of credit card payments or show expansion behaviors. The guidance comes from Elena Verna and Hila Qu's frameworks on Product Qualified Accounts and sales handoffs. Most useful when you've got decent PLG traction but are leaving money on the table because power users need enterprise contracts or help you're not offering. The core insight is that product-led sales isn't traditional selling, it's using behavioral data to offer assistance at the right moment instead of pushing demos on cold leads.

Install to Claude Code

npx -y skills add refoundai/lenny-skills --skill product-led-sales --agent claude-code