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Icp Intelligence Mcp

shashwatgtm/icp-intelligence-mcp
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Summary

This is a B2B marketing toolkit that surfaces nine customer profiling operations through MCP. You get pattern detection from customer data (icp_deep_dive), lead scoring model generation (icp_scoring_model), gap analysis between current and ideal customers, evolution tracking for ICP drift, interview synthesis for voice of customer patterns, buying committee mapping, TAM/SAM/SOM calculations, lookalike audience generation for ad platforms like LinkedIn and Google Ads, and multi-dimensional account prioritization. It's built for the workflow where you're constantly refining who to target and how to score them. Operations take structured inputs like customer data or interview notes and return weighted scorecards, targeting criteria, or tiered account lists. Aimed at founders doing market sizing, demand gen teams building targeting, and sales ops creating qualification models.

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ICP Intelligence MCP v1.2.24

Deep ICP Analysis with Pattern Detection: 9 tools for ideal customer profiling, market sizing, buyer mapping, and account prioritization.

Use it hosted (no install)

Add https://icp-intelligence.gtmhelix.com/mcp to Claude or ChatGPT as a custom connector. It needs no sign-in and always runs the newest version (1.2.24). The same tools run as a free web app with a form per tool at https://icp-intelligence.gtmhelix.com/, and the setup steps are at https://icp-intelligence.gtmhelix.com/connect/.

The npm package below is an older version (1.0.0 on npm on 27 September 2026) until the next npm release. Use it only if you need a local stdio server.

NPM Version License: MIT MCP Registry

Quick Start

# Run directly with npx
npx -y @shashwatgtmalpha/icp-intelligence-mcp

Claude Desktop Configuration

Add to your claude_desktop_config.json:

{
  "mcpServers": {
    "icp-intelligence-mcp": {
      "command": "npx",
      "args": ["-y", "@shashwatgtmalpha/icp-intelligence-mcp"]
    }
  }
}

Tools and inputs

Generated on 27 September 2026 from the server's own tool list, and checked again on 16 October 2026 against tools/list of icp-intelligence-mcp 1.2.24 (the same code as the hosted MCP address), so every tool name, title, description and input below is exactly what the server accepts. Every tool is read-only.

#ToolTitleWhat it does
1icp_deep_diveICP Deep DiveAnalyze customer data to detect ICP patterns: firmographics, technographics, buying behavior
2icp_scoring_modelICP Scoring ModelCreate a lead qualification scoring template: criteria with example point weights set by importance level, a scorecard and tier bands to adjust. Your success patterns are shown for reference; they do not set the weights
3buyer_group_analyzerBuyer Group AnalyzerMap buyer group dynamics, influence relationships, and decision-making process
4tam_sam_som_calculatorTAM SAM SOM CalculatorCalculate TAM/SAM/SOM using bottom-up methodology from your data (calculation framework, not data source)
5lookalike_signal_generatorLookalike Signal GeneratorGenerate platform-specific targeting criteria and search queries (generates criteria, not data)
6account_prioritizationAccount PrioritizationRank and prioritize accounts using multi-dimensional scoring
7icp_gap_analysisICP Gap AnalysisAnalyze gaps between current customer base and ideal ICP
8icp_evolution_trackerICP Evolution TrackerChecklist for reviewing how your ICP should evolve: shows your recent wins, losses and market changes next to what to check. It does not analyze the text
9icp_interview_synthesizerICP Interview SynthesizerExtract ICP patterns from customer interview notes. Pasted notes are shown back with a template to structure them; only structured notes are analysed.

Inputs of each tool

1. ICP Deep Dive (icp_deep_dive)
InputRequiredTypeDescription
customersNoarray of objectList of customer objects with available attributes
customer_descriptionsNostringAlternative: Describe your best customers in text format
product_categoryNostringWhat type of product you sell
2. ICP Scoring Model (icp_scoring_model)
InputRequiredTypeDescription
scoring_criteriaNoarray of objectCriteria for scoring with importance levels
success_correlationNostringWhat correlates with success? (e.g., "deals with VP Sales champion close 2x faster")
product_categoryNostring
3. Buyer Group Analyzer (buyer_group_analyzer)
InputRequiredTypeDescription
product_categoryYesstringWhat you sell
deal_sizeNostringACV range (e.g., "$50K-100K")
target_company_sizeNostringCompany size (e.g., "500-1000 employees")
known_stakeholdersNoarray of stringRoles you know are involved
typical_championNostringYour typical champion role
4. TAM SAM SOM Calculator (tam_sam_som_calculator)
InputRequiredTypeDescription
total_potential_companiesYesnumber (0 or more)Estimated total companies that could buy (from LinkedIn, industry reports)
average_contract_valueYesnumber (more than 0)Your average ACV in dollars
icp_percentageNonumber (0 or more)Percentage that match your ICP (1-100)
year1_market_share_targetNonumber (0 or more)Realistic Year 1 market share percentage (typically 1-5%)
data_sourcesNostringWhere you got your numbers (for documentation)
segment_nameNostringName of the market segment
5. Lookalike Signal Generator (lookalike_signal_generator)
InputRequiredTypeDescription
champion_titlesYesarray of stringJob titles of your champions
icp_firmographicsNoobjectFirmographic criteria
icp_technographicsNoarray of stringTechnologies your ICP typically uses
buying_triggersNoarray of stringEvents that trigger buying
platformsNoarray of stringAccepted but not used yet: the output always includes every platform section (linkedin, google_ads, 6sense, zoominfo)
6. Account Prioritization (account_prioritization)
InputRequiredTypeDescription
accountsNoarray of objectList of accounts to prioritize. Each account: name, fit_score (0 to 100), intent_signals (0 to 100), relationship, timing
prioritization_weightsNoobjectOptional custom weights in percent for fit, intent, relationship and timing. A missing weight uses its default (40, 30, 15, 15); the tool does not check that the weights sum to 100
7. ICP Gap Analysis (icp_gap_analysis)
InputRequiredTypeDescription
current_customersYesstringDescription of your current customer base
ideal_icpYesstringDescription of your ideal customer profile
current_metricsNoobjectCurrent performance metrics
target_metricsNoobjectTarget performance metrics
8. ICP Evolution Tracker (icp_evolution_tracker)
InputRequiredTypeDescription
current_icpYesstringYour current ICP definition
recent_winsNostringDescription of recent successful customers
recent_lossesNostringDescription of recent lost deals
market_changesNostringRecent market or competitive changes
time_periodNostringTime period for analysis (e.g., "Q4 2024")
9. ICP Interview Synthesizer (icp_interview_synthesizer)
InputRequiredTypeDescription
interview_notesNoarray of objectStructured interview notes
raw_transcriptsNostringAlternative: Paste raw interview transcripts or notes
analysis_focusNostringAccepted but not used yet: every run gives the complete analysis (pain_points, buying_journey, value_props, all)

Who Is This For?

Primary Users

RoleKey ToolsUse Cases
Founders/CEOstam_sam_som_calculator, icp_deep_diveMarket sizing, customer definition
CMOs/VPs Marketingicp_gap_analysis, icp_evolution_trackerICP health monitoring
Product Marketingbuyer_group_analyzer, icp_interview_synthesizerBuying committee, VOC
Demand Genlookalike_signal_generator, account_prioritizationTargeting, ABM
Sales Ops/RevOpsicp_scoring_model, account_prioritizationLead scoring, account tiering
SDRs/BDRsaccount_prioritization, icp_scoring_modelAccount qualification

Job-to-Tool Mapping

Job To Be DoneRecommended Tool
"I need to define our ideal customer profile"icp_deep_dive
"I need to create a lead scoring model"icp_scoring_model
"I need to compare our actual vs ideal customers"icp_gap_analysis
"I need to track how our ICP is changing"icp_evolution_tracker
"I need to synthesize customer interview insights"icp_interview_synthesizer
"I need to map the buying committee"buyer_group_analyzer
"I need to calculate our TAM/SAM/SOM"tam_sam_som_calculator
"I need targeting criteria for ad platforms"lookalike_signal_generator
"I need to prioritize our target accounts"account_prioritization

Related MCPs

MCPFocusToolsLink
CRAFT GTMGTM strategy8GitHub
CRAFT ContentContent creation8GitHub
IMPACTB2B positioning8GitHub
Revenue EnablementSales execution12GitHub

ICP Intelligence Philosophy

This MCP is built on the principle that ICP is dynamic, not static. The best B2B companies continuously refine their ICP based on:

  • Win/loss patterns
  • Customer success metrics
  • Market evolution
  • Product capabilities

Key Principles:

  • Data-driven: Ground ICP in actual customer data
  • Multi-dimensional: Beyond firmographics to behavior
  • Actionable: Translate ICP to targeting criteria
  • Iterative: Regular refinement cycles

Author

Shashwat Ghosh, Co-Founder and Fractional CMO, Helix GTM Consulting, with 24+ years in B2B and 10+ years of fractional experience

LinkedIn X Website


License

MIT License: see LICENSE for details.


Part of the Helix GTM Consulting MCP suite: rule-based B2B go-to-market tools (no AI model runs inside them)

Hosted connector (Streamable HTTP)

The same tools are also available as a hosted MCP server, so they work in Claude on the web, desktop and mobile without installing anything.

  • Server URL: https://icp-intelligence.gtmhelix.com/mcp
  • Transport: Streamable HTTP (stateless, JSON responses). Authentication: none.
  • Setup guide: https://icp-intelligence.gtmhelix.com/connect/
  • In Claude: Customize, then Connectors, then Add custom connector, and paste the server URL.
  • In Claude Code: claude mcp add --transport http icp-intelligence https://icp-intelligence.gtmhelix.com/mcp

The npm package (stdio) and the hosted server run the same createServer() code in src/index.ts.

The tool reference on the docs page (https://icp-intelligence.gtmhelix.com/docs/) is generated from the code. Where it differs from the parameter tables earlier in this README, the docs page is correct.

Privacy Policy

Full policy: https://icp-intelligence.gtmhelix.com/privacy/ (also in PRIVACY.md).

  • Data collection: the hosted server receives only the tool name and the inputs of each tool call. The npm package runs on your computer and sends nothing to us.
  • Use and storage: inputs are used only to build that call's reply. Nothing is stored: no database, no files, no cache, no logging of inputs or outputs by our code.
  • Third-party sharing: none by us. Netlify hosts the server and processes requests under its own policy (https://www.netlify.com/privacy/). Fonts are served from this site, so loading a page contacts no one else.
  • Retention: we keep no tool inputs or outputs. Netlify keeps its own platform logs under its policy.
  • Contact: shashwat@gtmhelix.com
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Package@shashwatgtmalpha/icp-intelligence-mcp
TransportSTDIO
UpdatedJan 17, 2026
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