Copywriting

Here's a copywriting skill that actually knows what it's doing. It checks for existing product marketing context first instead of asking redundant questions, then walks through audience research, value props, and page structure systematically. Gives you headline formulas, CTA guidelines, and section-by-section frameworks for homepages, landing pages, pricing pages, and feature pages. References specific copywriting principles like benefits over features and customer language over company jargon. Provides multiple headline options with rationale and includes annotations explaining the strategic choices. Works well with the copy-editing skill for polishing drafts.

Install to Claude Code

npx -y skills add coreyhaines31/marketingskills --skill copywriting --agent claude-code