Creates conversion-optimized popups, modals, and overlays without destroying user experience. Covers trigger strategies (exit intent, scroll depth, behavior-based), popup types (email capture, lead magnets, discount offers), and mobile considerations. Provides specific copy formulas for headlines and CTAs, frequency capping rules, and accessibility requirements. Includes GDPR compliance guidelines and conversion rate benchmarks. The skill balances aggressive conversion tactics with user respect, which is the key tension in popup optimization. Particularly strong on timing strategies and avoiding the common mistake of showing popups too early.
npx skills add https://github.com/coreyhaines31/marketingskills --skill popup-cro